Pet store CRM
A pet store CRM that ties every inquiry to the pet they asked about
Petlovin' CRM is a free customer relationship system for pet stores and breeders. Storefront, chat and QR inquiries arrive in one pipeline on their own, and calls, messages and walk-ins are logged beside them, each tied to the exact animal. Families on a breed waitlist are emailed when a match is published, showings go on one calendar, and follow-up emails send themselves once you switch them on.

How it works
- 1
Capture
Storefront, chat and QR inquiries arrive with the pet attached. Log calls, DMs and walk-ins in the same pipeline, with where each one came from.
- 2
Work the list
Stages, notes, and a waitlist by breed that families join from your storefront.
- 3
Book the showing
Pick a time and it is on the calendar, with an add-to-calendar file.
- 4
Let the follow-up run
A note with a rebook link after a no-show, check-ins after the sale, and an email when a pet of the breed they want is published. Nobody who opts out is emailed.
What the CRM does
CRM
Every lead in one pipeline
Storefront, chat and QR inquiries arrive on their own; log calls, messages and walk-ins in the same place. Each lead is tied to the pet they asked about.
CRM
Waitlist by breed
When a pet of that breed is published, everyone waiting on it hears about it by email.
CRM
Appointments
Showings and video calls on one calendar, each with an add-to-calendar file.
CRM
Email studio
Photo-led templates, automations, opt-outs and consent handled for you.
CRM
Automatic follow-up emails
Switch them on once: a no-show note with a rebook link, three check-ins after a sale with your review link, and breed arrival alerts.
CRM
Lead source
Where each lead came from, storefront, chat, QR code or walk-in, kept on the lead.
CRM
A chat assistant on your website
Answers shoppers about the pets you actually have, day and night, takes their name and number, and puts visit and hold requests straight into the pipeline.
Storefront
A storefront we host
Every store gets a public storefront at petlovin.co, with filters like new arrivals, markdowns and ready to go home.
Storefront
Two looks: pet store or breeder program
A shop layout for a store with many animals, or a breeder layout that tells your story from a few questions: who you are, how the puppies are raised, what they go home with.
Storefront
Your prices, your rules
Show prices, hide them all, hide them per pet, or only show them under an amount you set. A hidden price stays hidden everywhere: share links, catalogues, your website, printouts and the chat assistant.
Storefront
Or one line on your site
Paste one script tag and your available pets appear on your own website, prices and all.
Storefront
Catalogues and shareable profiles
Group pets and products into catalogues, public or private link only, and share any pet's profile. A private catalogue can open each pet's passport, vet records and pedigree to the buyer.
Questions, answered
Can it message my waitlist automatically?
+
Yes. When a pet of that breed is published, everyone waiting on it is emailed, using the consent records kept on each contact.
Is the email compliant?
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Opt-outs, consent and unsubscribe links are handled by the email studio, and contacts who opt out are never messaged again.
Free, no card
Get Petlovin' free
$0 per month, no tiers, no trial, no card. Watch the two-minute demo first if you like.
Watch the demo